Author archives: Veronica A.

Customers are fickle subjects. Do you own or run your own business? Unless you are unity of the global mega-brands – McDonald’s, Apple, or Tesla, for illustration, loyalty, it seems, is only as strong as the last trade. From knowing your unique selling point to keeping your finger on the…

If you’re interested in search, the most critical skill you need is the ability to Google. I’m not just talking about figuring out the right search terms, but how to use the search engine to find a ton of interesting and variable results. Many tools can help you with research…

If you’re interested in search, the most critical skill you need is the ability to Google. I’m not just talking about figuring out the right search terms, but how to use the search engine to find a ton of interesting and variable results. Many tools can help you with research…

Every day your team postpones using innovative AI-powered solutions in your content marketing, you’re losing competitive edge. If this sounded a bit dramatic, great. It’s supposed to be to get your marketing team on its toes and prepared to embrace AI-powered marketing tools. Artificially intelligent systems constantly work on the…

Every day your team postpones using innovative AI-powered solutions in your content marketing, you’re losing competitive edge. If this sounded a bit dramatic, great. It’s supposed to be to get your marketing team on its toes and prepared to embrace AI-powered marketing tools. Artificially intelligent systems constantly work on the…

The Covid-19 pandemic created history’s biggest remote work experiment yet. Businesses and employees swiftly adapted their daily lives and learned how to conduct their work remotely, while finding ways to remain productive. As we start to see a glimpse of the light at the end of the tunnel, questions arise…

The Covid-19 pandemic created history’s biggest remote work experiment yet. Businesses and employees swiftly adapted their daily lives and learned how to conduct their work remotely, while finding ways to remain productive. As we start to see a glimpse of the light at the end of the tunnel, questions arise…

One sector that has weathered the Covid-19 storm remarkably well is technology, which is hardly surprising given the wholesale move to remote working that relied so heavily on digital solutions. But the pandemic has also prompted many businesses to invest in new IT projects and digital transformation as they plan…

Google’s Danny Sullivan has confirmed that a core algorithm update is rolling out today – May 4, 2020. The update will officially be known as the “May 2020 Core Update.” Google has been one step ahead of the SEO community when it comes to naming these updates, as the company…